Is Via right for you?
You’re experiencing vaginal dryness, burning, or irritation.
Sex is painful or uncomfortable.
You’re having more frequent vaginal or urinary tract infections.
Via®
Want to give Via a try?
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Sophie Fletcher, MD, URPS, Urologist
Targets
Vaginal dryness and intimate discomfort
Suited for
Women in perimenopause, menopause, or postpartum. Anyone who cannot or prefers not to use hormones. Can also be used with vaginal estrogen on off-days.
Format
Cream, with optional applicator sold separately
Key Ingredients
High-capacity humectant with antioxidants, peptides, and a plant oil to hydrate vaginal tissue and support its resilience: hyaluronic acid, CoQ10, vitamins E and C, peptides, and jojoba oil.
Via is an advanced daily non-hormonal moisturizer for vaginal dryness and intimate comfort, featuring high-quality hyaluronic acid. It replenishes the vagina's naturally occurring supply of moisture without hormones, so it can be used on its own or alongside vaginal estrogen. Can also be used during sex. OB/GYN recommended.
How to Use:
Dispense 2 pumps onto a clean, dry finger or onto the tip of the applicator, then apply up to 1 inch inside the vaginal canal. Gently apply the cream to the external opening of your vagina (vulva) as well. Apply daily for best results, or at least 3 times per week.
You’re experiencing vaginal dryness, burning, or irritation.
Sex is painful or uncomfortable.
You’re having more frequent vaginal or urinary tract infections.
What's the science behind Via's formula?
( GET STARTED )
30 ml non-hormonal vaginal moisturizer: With an airless pump, so you can get the most out of each bottle.
Applicator: Made of silicone, designed for easy application.
Smooth-touch case: Made of silicone to hold Via moisturizer and applicator.
FIRST USE
Immediate moisture, with less itching, burning, and daily discomfort when walking or sitting. If dryness is severe, light stinging at first is normal, like lip balm on very chapped lips, and it settles as tissue rehydrates.
WEEKS 4–12
Tissue becomes more elastic and flexible. Many women need lubricant less often, find tampons and exams easier, and notice their own natural lubrication returning.
ONGOING
A healthy vaginal pH, fewer vaginal and urinary infections, and lasting comfort in daily life and during intimacy.
Usage tips:
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